Friday FREAK OUT! What can we learn from First Kiss video featuring strangers kissing

Earlier this week a video was posted to Youtube called First Kiss (also known as 20 Strangers Kissing). Within 24 hours, it had over 20 million views. As of this post, it’s got over 44 million.

That is basically the definition of VIRAL. It’s been called beautiful, touching, gorgeous, and strangely sweet. It’s also be described as cringy-cute and a bad first date– probably because it was soon learned that the video is actually an ad for Wren, a clothing line. (Note, it’s being described as a viral win.)

But once you get past that the video is actually an advertisement and the individuals in the video are actors (selected in part for their attractive looks) and are not representative of your average human being and that it’s incredibly staged, there ARE lessons about sexuality that can be learned:

  • Mike Domritz, on the Date Safe Project website, points out that the video demonstrates that asking for consent- something demonstrated throughout this video- doesn’t have to ruin everything, and can in fact make everything better.
  • Daniel Garza, from the Examiner, points out that the video highlights that “you are a living, breathing, sexual person with needs.”
  • Marcie Bianco, on PolicyMic, points out that the video “gives credence to the idea of sexuality as an act, or an action. There is no difference between the nerves or intimacies of the men kissing women, the men kissing men or the women kissing other women.”

As with all my Friday Freak Outs, I encourage sexuality educators to use popular media as teachable moments. This video can spark interesting discussions around consent, sexual being-ness, and inclusivity. It could also spark discussions around intimacy, hook-up culture, and the use of sexuality in advertizing.  (It can also spark parody videos, like this one that is NSFW, or this one, which IS safe for work.) The possibilities are really endless.

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